The market share is still many times smaller than Country Email List Google, but that seems to be the only difference and will remain for the short term. This development does mean that in addition to Google Ads, you should also start using Bing Ads for a strong Country Email List performance proposition. Fortunately, the setup is practical to copy and paste. Breaking the Google black box In addition to Microsoft, there is another player that is growing fast, Quantcast. This is Country Email List now the number 4 data processor in the world. After Google, Facebook and the defense of the United States.
The giant started in 2006 as a partner for Country Email List publishers in measuring and understanding visitor behavior: Quantcast Measure. This gives you as a publisher the opportunity to identify your users. And you can create audience segments Country Email List to sell ad space with increased relevance to advertisers. In 2009, Quantcast in the US started Country Email List a solution that uses this Country Email List data for advertising purposes. From 2017, a cookie tool was added that was developed in collaboration with VIA (formerly IAB) and is fully GDPR-proof. These products form the basis for a lot of availability of live first-party data. Also read: Increase your reach with Spotify.
Advertising: 8 tips AI capabilities Quantcast Country Email List founder Konrad Feldman is one of the founders of the AI that detects fraud in financial transactions. A solution that has now been adopted by just about the entire banking world. Now he has Country Email List developed an AI to create first-party data profiles from search, surfing and buying behavior. The AI possibilities can be found in a tool that develops a profile of your ideal target group based on Country Email List interests and search behaviour. And a second tool that develops a customer profile based on pixels on your own website that updates the AI in real time. Based on this customer profile.